When clients ask about our services and in particular, the question “What exactly do you do?”… My answer is simple.

We connect the dots.

The “dots” that I speak of include the several arms of the “octopus” that is your website and your web marketing, in general.  It all goes hand in hand these days.

It’s often difficult for our clients to wrap their brains around the fact that there are several “moving parts” that must be considered with regards to running a business on the web these days.

As you build the strategy and the plan for your entire marketing message, and in particular, for your individual “brand” and “image”, your website is only one piece of this puzzle.

However, it is typically one of the most important pieces and should be considered the hub, or “Home-Base” for your brand.

Let me break down our services below and try to make this as simple as possible:

• Market Research – We help you understand and hone in on who exactly your market truly is (and NO it’s not “everyone”) and then we work with you on refining the “look” and the “message” in the design that will speak directly to this audience.

• Web Architecture – We work very closely with you in determining what needs to be on your site for lead conversion and what is distracting from your message.  If you have a typical website right now, then probably 80% of your site is distracting from your goal of getting leads.  Difficult to hear, but we’re being brutally honest.

• Custom Programming – The foundation of any website is the “code” behind the scenes that makes those photos rotate in a nice slideshow or gives your visitors the ability to download a floor plan.  Our programmers are the best in the business and haven’t been given a request yet that they couldn’t handle, so get creative!

• Integrated IDX Solution – The typical real estate website offers its web visitors a rather lame way to view homes. And worse, it blocks the listings from ever being seen, and therefore, indexed by Google to appear in the search engines.  We bypass all of that and have the ability to integrate your IDX listings directly into your site and leave your visitors all giving a collective sigh of relief!  We can talk more specifically about his when you give us a call…
• Best Platforms – In our experience, if you’re a Realtor, you only have two options for platforms. Either Myrsol, which is the best real estate platform available today for it’s SEO-friendly foundation, integrated BLOG and flexible CMS but most of all – it has the BEST IDX we’ve ever worked with in the industry, hands down. Look them up (http://myrsol.com) and see if they’re servicing your board today, and if not, get on the list! Your second option is WordPress. Sky is the limit in terms of customization and plugins, widgets and oh-so-SEO-friendly.

• Web Design – Clean, Intuitive, Streamlined, Personal, and of course, Beautiful Web Design that emphasizes your message and does not distract from it.

• Graphic Design - Your brand must have a unified, consistent look throughout all avenues of your business. Whether, it’s your web site, your business cards, your online newsletters, your postcards or your yard signs, we encapsulate “you” and your brand and help refine your memorable “signature” for your customers.

• Copywriting – Brilliant copywriting that hits human psychological “buy buttons” and speaks to every one of your web visitors as if you are speaking to them directly.

• SEO - Cutting Edge Organic and Paid Search techniques that no one else is using that gets your site and brand in front of thousands of targeted prospects every DAY through our proprietary keyword research techniques and demographic segmentation of your visitors.  Bottom line here is that we get you “seen” fast and furious!

• Web Analytics – Everything, and we mean everything, is coming down to data!   Is something working or not?  What is the exact ROI?  Only web analytics can give you this information and is fast becoming the standard when it comes to performance marketing.  We track everything about your website and your web presence.  We keep you informed of what’s going on and how your marketing dollars are spent.

Cost , of course, is always the next question and we couldn’t possibly even begin to know your individual situation and what the final cost could be for your web presence. But, I will tell you this… we have never had a customer complain about our rates, or our results.  We put our money where our mouth is!  Don’t hesitate to call us for a quote. Honestly, we don’t bite and I’m sure that you’ll be pleasantly surprised.

We look forward to hearing from you!